I collaborated closely with the client to design a logo that was symbolic (an eye motif) without being too obvious.

I was very closely involved in the development of the company from the very start, so the design was evolving constantly as the aim of the business became more defined.

The big challenge was to create a digital marketplace where users could easily negotiate prices and communicate without having to go to long inefficient meetings. Advertisers can book entire campaigns through the account area and monitor them closely using the reporting functionality.